Research Relies On Reliable Data
Good radio research depends on great source material, consisting of the right audience sample that is leading to valid & consistent data to spot long-term trends.
Read Moreby Thomas Giger | Nov 14, 2014 | Programming | 0 |
Good radio research depends on great source material, consisting of the right audience sample that is leading to valid & consistent data to spot long-term trends.
Read Moreby Thomas Giger | Jun 1, 2014 | Personality | 23 |
To (coach someone to) become a successful radio personality, spend most of your time on these 7 things that have a positive impact on your radio career.
Read Moreby Thomas Giger | May 23, 2014 | Programming | 4 |
Even if you’re not their favorite station, people may put you on at certain times anyway – that is, if you are top of mind for programming elements that they appreciate.
Read Moreby Thomas Giger | May 14, 2014 | Music | 0 |
There are many best practices for music scheduling and programming, but what are the essential 10 ways to make your music format sound great on the air every day?
Read Moreby Thomas Giger | Apr 16, 2014 | Programming | 4 |
Radio promotions are a great programming (and sales) strategy. These 10 criteria may increase the success of your next big idea on both the short and long term.
Read Moreby Thomas Giger | Mar 1, 2014 | Music | 10 |
Power recurrents are a great music programming strategy to grow your ratings, as they’ll make you sound both familiar and fresh. But how to schedule them?
Read Moreby Thomas Giger | Jan 19, 2014 | Programming | 1 |
Which radio programming strategies work anywhere? An interview with veteran music radio PD Sam Zniber, who’s programmed and consulted music stations on 5 continents.
Read Moreby Thomas Giger | Jan 9, 2014 | Production | 7 |
Audio processing is not necessarily about being the loudest. First and foremost, you should complement your on-air presentation, and match your programming mood.
Read Moreby Thomas Giger | Dec 10, 2013 | Music | 0 |
Relax and Have Yourself a Merry Little Christmas – knowing that your holiday music playlist is fully under control with optimized song rotations and format clocks.
Read Moreby Thomas Giger | Aug 24, 2013 | Programming | 6 |
Commercials… you can’t live without them, but your listeners certainly can! How to keep your radio audience engaged during flow-killing commercial breaks?
Read Moreby Thomas Giger | Aug 11, 2013 | Programming | 2 |
Check out 15 timeless practices of music radio programming, inspired by an interview with the founding father of Boss Radio, the late radio consultant Bill Drake.
Read Moreby Thomas Giger | Aug 1, 2013 | Radio))) ILOVEIT | 2 |
In July 2013, we published our 100th post. These are the 10 most popular ones of 2 years Radio))) ILOVEIT, based on the preference of 45.000 visitors we had until then.
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