Programming Principles For Full Service AC (And News/Talk) Radio

Posted by Thomas Giger | Jan 3, 2017 | Programming | 0 |

Premium | When using news to attract P2s and serve P1s, you want to program your news content strategically to increase your market share significantly.

Counting Down: Radio))) ILOVEIT’s Top 10 Of 2016

Posted by Thomas Giger | Dec 29, 2016 | Radio))) ILOVEIT | 0 |

While looking forward to 2017, we’re looking back at ’16 – counting down Radio))) ILOVEIT’s 10 most popular posts of this year, according to you!

“It’s Very Much Like Jumping In That Cold Pool”

Posted by Thomas Giger | Dec 27, 2016 | Personality | 0 |

Building your radio career, from baby steps to quantum leaps, first and foremost requires a strong sense of self, we learned at the NAB Radio 2016.

“Up Your Share By Saying You Care, And Living It”

Posted by Thomas Giger | Dec 22, 2016 | Personality | 0 |

Go(o)d radio can make a real difference in people’s lives, we’ve learned during a memorable gathering at the NAB Radio Show in Nashville, earlier this year.

[ Video ] Ten Minute Masterclass: The Five Star Hour w/ Francis Currie

Posted by Thomas Giger | Dec 20, 2016 | Programming | 0 |

How to make every hour count for your station or show? The Five Star Hour can be a useful tool, as international radio consultant Francis Currie explains in this video.

#VoCo For Radio: Revolutionary Tool Or Complete #NoGo?

Posted by Thomas Giger | Dec 13, 2016 | Production | 0 |

Photoshop for speech is becoming a reality with Adobe Audition’s VoCo plugin. What are the implications (and possibilities) for radio broadcasting?

How To Use Radio News To Catch New Listeners

Posted by Thomas Giger | Dec 8, 2016 | Programming | 0 |

Premium | Some music stations only have news bulletins during morning show hours, but interesting and well-presented (local) news can push your ratings all day.

Callout Research Tips Part 1: Your Music Core Matters Most

Posted by Thomas Giger | Dec 6, 2016 | Music | 0 |

If you run a music station, your music fans are driving your ratings, so your callout research should be focused on your P1 nucleus (and that of your main competitor).

How To Give Your Station An Amazing On-Air Sound (9)

Posted by Thomas Giger | Nov 29, 2016 | Production | 1 |

“Audio processing is half science & math, and half black magic”, Omnia’s Frank Foti says in part 2 of our interview, in which we’ll also discuss PPM and Voltair.

Format X-Ray 2a: AC Radio Programming Analysis

Posted by Thomas Giger | Nov 22, 2016 | Programming | 0 |

Premium | Making your station sound natural is as important as executing your program format consistently, we can learn from this radio aircheck analysis.

How To Give Your Station An Amazing On-Air Sound (8)

Posted by Thomas Giger | Nov 15, 2016 | Production | 2 |

What happens inside the ‘black box’, and how to maximise its effect? Audio processing explained, from the very basics to best practices, in an interview with Omnia’s Frank Foti.

9 Tips For Radio Programmers Working With Station Managers

Posted by Thomas Giger | Nov 8, 2016 | Programming | 0 |

Premium | Despite their differences in personality and focus, program directors and general managers can take their radio station to great heights by working together this way.

Clockin’ Around The Christmas Tree: Holiday Music Scheduling Tips

Posted by Thomas Giger | Nov 1, 2016 | Music | 1 |

It’s Beginning To Look A Lot Like Christmas! Time to double-check your holiday library coding & categories, and fine-tune your Christmas format rotations & clocks.

10 Tips For Radio Personalities Doing Night Shifts

Posted by Thomas Giger | Oct 25, 2016 | Personality | 0 |

Premium | Night radio hours are a great training ground for talented personalities, and a potentially good investment for radio stations in both ratings and revenue.

104.6 RTL: 25 Lessons From 25 Years Being #1 (2)

Posted by Thomas Giger | Oct 18, 2016 | Programming | 0 |

Premium | Here’s the second part of 25 reasons why 104.6 RTL is leading Germany’s main radio market already for 25 years in a row.

104.6 RTL: 25 Lessons From 25 Years Being #1 (1)

Posted by Thomas Giger | Oct 11, 2016 | Programming | 0 |

Premium | 104.6 RTL, one of Germany’s iconic radio brands, recently celebrated its 25th birthday (and 25 years of continuous success). We’ve found 25 reasons why.

Author: Thomas Giger