‘Radio Future Is Multi Platform’
Digital radio means great opportunities for brand extension on multiple platforms. If it’s done consistently and according to the target demo’s listening habits.
Read MorePosted by Thomas Giger | Aug 22, 2011 | Future | 0 |
Digital radio means great opportunities for brand extension on multiple platforms. If it’s done consistently and according to the target demo’s listening habits.
Read MorePosted by Thomas Giger | Aug 19, 2011 | Future | 0 |
If the global radio industry unites, stations (and listeners) benefit from new technologies. The Radioplayer is the successful result of a UK initiative to make online listening easy & fun.
Read MorePosted by Thomas Giger | Aug 17, 2011 | Personality | 0 |
How do German radio presenters and program directors look at personality radio? And what defines a unique character from the average radio voice that’s being heard on air?
Read MorePosted by Thomas Giger | Aug 15, 2011 | Personality | 0 |
Should radio stations just offer music and short breaks? Or do they need personalities that have something to say about interesting topics and give the station its character?
Read MorePosted by Thomas Giger | Aug 12, 2011 | Programming | 0 |
Dave Foxx explains Z100’s programming tactics for station imaging. The production director also talks about how to keep the audience tuned in during commercial breaks.
Read MorePosted by Thomas Giger | Aug 10, 2011 | Production | 0 |
Z100 Creative Services Director Dave Foxx reveals how the station can run many radio promotions and still delivers high-quality output to listeners and sponsors every time.
Read MorePosted by Thomas Giger | Aug 8, 2011 | Music | 5 |
How to build a song database and set up your music scheduling software to create variety & flow? The 20 minute format rule and 5 essential song criteria explained.
Read MorePosted by Thomas Giger | Aug 5, 2011 | Music | 1 |
Radio music scheduling is about pinpointing and envisioning your target audience – and fulfilling its expectations all the time. “A good music director always keeps the listener in mind.”
Read MorePosted by Thomas Giger | Aug 3, 2011 | Production | 0 |
Station imaging benchmarks beyond a logo melody… what are they? What makes a promo stand out? How does the future of radio look like, and what does it mean for imaging producers?
Read MorePosted by Thomas Giger | Aug 1, 2011 | Programming | 0 |
Broadcast consultant Valerie Geller lives for inspiring and coaching radio professionals worldwide. “I don’t see radio as radio. I see it as life with a microphone.”
Read MorePosted by Thomas Giger | Jan 25, 2011 | Production | 0 |
Review | These tutorial videos from a respected Avid Pro Tools expert can help you take your production skills, station imaging and on-air sound to the next level.
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